Tuesday, March 09, 2010

 

Registration to Receive
More Information & Updates

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Timothy  Downs
Traceability Institute, LLC
T. 949-766-6785
tim.downs@traceability-institute.com

 

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DAY ONE - JANUARY 21 Minimize
8:00 AM
Registration Opens
Continental Breakfast

8:00 – 10:00
Partner Meetings and Small Group Discussion
10:00 AM
Welcome and Opening Remarks
The opening presentation outlines the objectives of the conference and the importance to the solutions community to into place the necessary  environment, tools , standards, and methods to help the nation’s food suppliers, retailers and service providers maintain a high level of product safety and quality in an ever challenging business arena.
Miodrag Mitic, Managing Partner, Traceability Institute LLC
 
 
10:15 AM
Featured Address: Collaborative Development and Adoption to Meat and Poultry Supply Chain Standards
Understand the efforts underway by the USDA to support the consistent adoption of global traceability standards in the meat and poultry supply chain. 
Douglas Bailey, Chief Information Officer, USDA Agricultural Marketing Service
Chairman of mpXML - Meat and Poultry Data Standards
 
 
11:00 AM

Roundtable: Harmonizing Traceability Systems between
Different Market Segments: Beef/Poultry, Produce, Seafood and More

While trade associations consider voluntary standards and initiatives, they face a variety of choices: proprietary or standards based identification schemes, bar codes or RFID, serialization or batch systems, etc. The panel will examine current tendencies, review the need for harmonization and interoperability of traceability systems in various industry segments, and explore ways to achieve pan-industry solutions.
 
Moderator: Cristian Barcan, Partner, Traceability Institute LLC
Douglas Bailey, Chairman of mpXML - Meat and Poultry Data Standards
Lisa Weddig, Vice President Industry and Technology, National Fisheries Institute
Robert Garfield, Senior Vice President, Public Policy and International Affiars, American Frozen Food Institute

12:00 PM
 
Finding the Right Balance Between Government Requirement and Industry Recommendations
For many industry groups and trade organizations, self-regulation through consensus building and cooperation is favorable than regulations handed down by a Congress with less knowledge and understanding of key issues at stake. This presentation seeks to outline the issues at stake in striking a balance, and what is required by the food producer community to achieve a scenario that is best for all parties.

Moderator: Greg Johnson, Editor, The Packer
 
12:30 PM

Executive Interview: Insights from Brand Owners on Food Safety and Traceability
Traceability is discussed in the context of food safety for a global leader in consumer goods as they discuss their organization’s perspective on the time window for traceability, the objectives of a traceability system and the technological solutions that fulfill these objectives. Designed to be offer a candid and thoughtful exchange, the Keynote Roundtable is moderated by knowledgeable editor and offers a high level of insight and dialogue among panelists and audience members.
 
Editor: Dan Flynn, Editor, Food Safety News
Lisa Mason-Sanders, Food Safety & Quality, The Coca-Cola Company

1:00 PM
Lunch Break
 
2:00 PM
OPEN FORUM:
Interactive discussion and exchange focused on information and issues presented in the previous sessions. The Open Forum features real-time polling and a moderated discussion of key considerations facing the solution provider community as a whole.
Cristian Barcan, Partner, Traceability Institute LLC
 
 
2:15 PM
Sponsored Presentation: TRACETRACKER
Dr. Ulrich Heindl, COO, TraceTracker
 
 
2:30 PM
Trends and Forecasts: Policy, Guidance and Regulatory Insight
 
Dr. David Acheson, former Associate Commissioner of Foods in the FDA, provides new insight into the internal thinking, trends and possible outcomes of legislation, FDA guidance and Administration activities as the Federal government moves forward in its efforts to improve food safety and supply.
 
 
 
 
3:15 PM
Risk Management and Its Impact on Traceability
Quantifying and measuring risk is a primary consideration in the design, implementation and ROI measurement of a traceability program. Traceability systems need to be designed in proportion to the risk assessment, which directly influences batch/lot composition practices in the eventuality of a defect/contamination and subsequent product recall. This session will help us to better understand the risks involved and design appropriate traceability solutions on the basis of risk assessments
 
3:45 PM
Networking Break
   
4:00 PM
 
 
 
 
 
 
 
Third Party Audits & Certification: New Tools, New Challenges, New Markets
The use of third party audits and certification of ingredient suppliers is being aggressively pursued by US regulators and Congress as a means of enhancing food safety and security. Take an in-depth look at the role of third party audits and certification in protecting the global food supply.
Rakesh Vazirani, Senior Project Manager and Solution Architect, Food and Beverage Compliance and Quality Management System, TÜV Rheinland 

4
:45 PM
 
 
 
 
 
 
 
5:30 PM
 
Whole Chain Traceability: the Voice of the Public
The voice and perspective of the Public is often lost in the debate around traceability as a means to improve food safety. This presentation from a leading consumer group offers a new and important component to the debate and the stakes involved in not achieving supply chain visibility.
Nancy Donley, Board President, STOP (Safe Tables Our Priority)  

Hosted Reception: Sponsored by Traceability Institute
 
 
 

 

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DAY TWO -- JANUARY 22 Minimize

8:00 AM
Registration Opens
Continental Breakfast
 
9:00 AM
Opening Remarks
The Recap of Day One of the Conference, including summarizing many of the salient issues that were discussed by speakers as well as delegates in the Open Forum.

Miodrag Mitic, Managing Partner, Traceability Institute LLC
 
 
9:15 AM
Featured Address: IFT Findings and Recommendations to the FDA on Traceability in Food Systems
Understand the recommendations made to the FDA by a panel of experts convened by the Institute of Food Technologists (IFT) to examine available technologies and current product tracing practices. Commissioned by the FDA, the IFT report is part of the public record that FDA will consider in determining ways to improve the ability of government and industry to trace food products throughout all stages of the supply chain.
 
 
9:45 AM
 

10:00 AM
Sponsored Presentation: LOWRY COMPUTER PRODUCTS
Jeff Tazelaar, RFID Product Manager, Lowry Computer Products
 
GS1 EPCIS as Means to Interoperability
This industry panel is comprised of solution vendors who adhere to the EPCIS standard, and companies that do not comply with the standard. Audience members will hear the advantages and disadvantages of the standard, the practical application of the standard to the end-user community of small, mid-size and large grower/producers and packers, and discuss the relevance and alternative data structures and standards.
Ali Rezafard, Senior Solution Architect and Software Engineer, Afilias 
Bharath Sundararaman, IBM InfoSphere Traceability Server
 
 
10:45 AM
Networking Break 
 
11:00 AM
 
 
 
 
 
 
 
Case Study: The Global Food Traceability Project
Learn more about this project undertaken by several food manufacturers to study the feasibility of an "instant" electronic recall system based on a global electronic method to track food and ingredient movements. The project is supported by the International Dairy Foods Association.
11:30 AM
Featured Address and Roundtable: Perspective from Leading Suppliers and Integrators
This presentation features a cross-section of solutions providers as they discuss their organization’s perspective on interoperability, the objectives of a traceability solution and the technologies that fulfill these objectives. Designed to be offer a candid and thoughtful exchange, the Keynote Roundtable will be moderated by knowledgeable and informed media representative and offers unprecedented level of interaction with the delegates.
 
 
Steve Clapp, Editor, Food Traceability Report (Moderator)
Kerry Farrell, Vice President, Food LogiQ
Willam Pape, Founder and EVP, TraceGains

Ulrich Heindl, COO, TraceTracker
Jim Bell, Vice President, SmartTurn
   
12:30 PM Concluding Remarks
Miodrag Mitic, Partner, Traceability Institute LLC
 
 
 

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